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Why Shoppers Abandon Their Carts

Retailers that send event-triggered emails know that abandoned carts can be a gold mine. Recent research finds US retailers' abandoned cart email campaigns produce open, click and conversion rates well above the average. Triggered emails aren't the only way retailers can capture shoppers who have abandoned their carts—but enticing them to buy may mean understanding why they left in the first place.

How Online Retailers Trick Shoppers Into Paying More

Many sites manipulate what they charge you. We tell you how to beat the system.

Amazon is rolling out shopping carts that know what you're buying

How online shopper research influences buying behavior

While shopper research still consists of searches for specific products, shopping data shows that people turn to search before they’ve even figured out what to buy.

New Research Shows How Digital Connects Shoppers to Local Stores

To better understand the impact of digital on in-store shopping, Google conducted research with Ipsos MediaCT and Sterling Brands. From our findings, we debunked three common retail myths and identified ways retailers can use digital more effectively to connect with consumers.

What We Would Miss in an All-Amazon-Shopping World

What happens when the human element is removed from the retail experience?

Shopping online? PriceWaiter can haggle for a lower price

You might be able to score an unexpected discount on stuff you want!

3 Tried & Tested Tips for a Better Online Shopping Experience

Banned From Amazon: The Shoppers Who Make Too Many Returns

Amazon cultivated an image as a customer-friendly company in part by making it easy for shoppers to send back items they don’t want. Then it started banning customers who return too many items.

How to Shop for a Refrigerator

What Online Shoppers Really Want

A new survey sheds some light on how consumers view the online shopping experience.

The future of shopping: 3 trends to watch

Evolving changes will affect shoppers' relationships with brands and retailers, and understanding them is key to developing successful strategies in the years to come.

How to Shop Amazon's Secret Departments

How Younger and Older Millennial Shoppers Differ

Digital shopping is standard procedure across the millennial age bracket. But there are some differences in how the younger and older consumers go about things, online and offline.

Budget Shopping Tips that Are Really Making You Broke

We all like to think we’re savvy shoppers, but sometimes our money-saving ways are actually costing us money. From excessive discount shopping to signing up for store credits cards, these fas…

Why Consumers Abandon E-Commerce Shopping Carts

Customer Behavior - The top reason consumers abandon shopping carts on e-commerce sites is that they're just browsing and researching, which is followed by issues with shipping as a reason,, according to recent ...

Why Shoppers Abandon Online Shopping Carts and What to Do About It

In e-commerce, shopping cart abandonment is ubiquitous. A meta-analysis conducted by the Baymard Institute found that about 70 percent of […]

Secret Deals: How to shop Amazon and save

With so much online spending happening, how can you save money on this site?

Shopping sales: Tips for discretionary spending

Want to rein in your online shopping? Use these tips to save money and resist impulse buying throughout the year.