Leason Ellis Llp
White Plains, NY:
Women are making advertising funnier, smarter, and way less sexist
Humor is a subtle weapon. Women are taking ownership of it.
Advertising Ideas and Examples to Inspire You
New and fresh creative examples of advertising ideas to inspire you.
This Infographic Explains What Native Advertising Is
Native advertising is hot right now even if nobody knows exactly what it is. One ad firm has attempted to solve that problem with this infographic.
Why Your Visual Advertising is Failing: Display Advertising 101
Do display ads work? If you’re going by the number of clicks, the answer is a deafening no. In f...
The Definitive Guide to Digital Advertising
Everything you need know about ad tech platforms, ads types, tracking, and dynamic ad content to create an effective digital advertising strategy.
How Advertising Targets Our Children
With children bombarded with advertisements all day, parents need to limit screen time and discuss the message behind the advertising.
Social Media Advertising: The Complete Guide
In this complete social media advertising guide, we dig into everything you need to know about launching a social ad campaign.
How to Navigate the Social Media Advertising Solar System [Infographic]
As organic reach on social media tanks, marketers are turning to advertising on social platforms. But how should you allocate your ad spend? See how marketers are advertising on social media.
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11 digital platforms and tips to improve your advertising strategy
As social media and digital marketing evolve, you shouldn't be afraid to experiment with platforms like Snapchat to communicate with current and potential clients on a more pers...
More Than 50% of Women in Advertising Experience Sexual Harassment, Study Finds
More than 50% of women in advertising have faced sexual harassment at least once in their careers, according to a new study by the American Association of Advertising Agencies.
Eight reasons why content strategy should be central to every marketer
Today’s information-hungry consumer is not happy to be spoon-fed advertising or ‘hard-sell’ articles.
14 huge trends that are changing the face of design and advertising
D&AD and The Future Laboratory reveal what you need to know to push the boundaries in your work.
Are Marketers Skeptical of Native Advertising?
Some 90% of marketers and agencies in the US have tried native. But the number of committed users may not be growing.
8 Tips for Producing Advertising That Sells
An advertising expert offers smart and easy-to-follow advice for crafting effective ad copy.
Funny Tweets & Social Media Examples From 17 Real Brands
Take a look at the brands on social media who are doing a good job not taking themselves too seriously.
How Does Native Advertising Survive?
Native advertising goes by many names including: sponsored content, sponsored posts, paid posts, brand services, custom solutions, branded content and probably dozens of other titles.
How Video Advertising Can Drive Store Traffic |
While 65 percent of marketers regard digital video advertising as an “important” driver of offline sales, about half the 200 “senior brand managers” surveyed by Eyeview and Sequent Partners actually use some form of ROI to evaluate those efforts. “Digital video is at its inflection point of the adoption curve, moving from simply branding to a … Continue reading How Video Advertising Can Drive Store Traffic
Why TV Is Still the Most Effective Advertising Medium
With competition from Netflix and a host of new digital video providers, the television industry has undergone seismic changes over the last five years. But one thing has remained constant: TV is still by far the most effective advertising medium.
How Virtual and Augmented Reality are changing advertising
In this article we investigate how virtual and augmented reality are changing advertising.
Do Consumers Believe in Advertising? [INFOGRAPHIC]
This infographic examines the latest trends in advertising, including which audiences will be most receptive to certain ad methods.
![Do Consumers Believe in Advertising? [INFOGRAPHIC]](https://thumbs.hubbiz.net/0x260/https:%2F%2Fhubbiz-thumbnails.s3.amazonaws.com%2F2013%2F08%2F22%2Fi%2Fdo-consumers-believe-in-advertising-infographic-.jpg)
