Creative Education
North Mankato, MN:
5 Ways to Make Your Customers Fall in Love With You
Tasnia Khan, Product Strategist, Oracle CX
Today’s empowered consumers have never had easier access to information, but also have never been harder to reach. That’s not stopping companies from trying to cultivate loyal customers, who can advocate for and differentiate your brand, giving you a competitive advantage. When a negative Yelp review prevents customers from checking you out, it’s time to do things differently.
A loyal fan will “buy more, visit more, be less price sensitive, follow your advice, and recommend you.” They can help you acquire more customers, increase revenue, customer lifetime value, and be a differentiator in your…
Using Social Media to Grow Your Business
There are a lot of social media networks out there that can help you connect with your customers online and on their mobile devices. In part one of this series, I’ll share some of the networks I’ve put to work for me and why they should be a part of your marketing strategy.
Avoid These SEO Mistakes in Online Marketing
You’ll jeopardize your search engine rankings by falling prey to one of these common mistakes.
Why a customer-centric digital marketing strategy is the way to go?
Being customer-centric doesn’t at all mean that you’ll be losing business at the expense of making your customers happy.
4 Time-Tested Ideas to Make Customers Return to Your Site
These 4 ecommerce tips will not only lift your conversion rate, they`ll help you build loyalty into your customer relationships. See for yourself.
3 tips to turbo-charge your SEO campaign
3 tips to turbo-charge your SEO campaign, and what else you’ll need to know to bolster your digital presence in the modern age
How to Create Compelling Value Propositions That Turns Prospects into Customers
In this session, youâll learn how to tackle a core challenge of every business â creating compelling products and services customers want to buy.
7 SEO Tactics Most Marketers Ignore
Youd be surprised how few companies put effort into their SEO. That increases the competitive advantage youll gain with these 7 overlooked SEO tactics.
How to Think Like a Content Strategist
Ask Rich Schwerin to define content strategy and the first thing he’ll tell you is that “content strategy is not content marketing.” Schwerin, digital content strategist at VMw
What Is Your Brand Running On?
Do you wonder how top brands outrun the competition? Content marketing may be the latest “it” tool for brand marketers, but look closer and you’ll find an old standby — the sup
4 Tips for More SlideShare Leads : Social Media Examiner
Do you use SlideShare? Wondering how to generate leads from SlideShare? With the right design and content, your SlideShare presentation can become a powerful lead-generating marketing tool. In this article, you'll discover four simple steps...
Why Our Startup Built An Audience Before Our Product
“How Will You Get Customers?” That’s a question you’ll hear a lot when pitching an idea for a startup, and it’s one that you better have an answer to.
5 Strategies for Building a Brand Outside of Social Media
Building a Brand Coming up with a great product idea is the first step in launching any business, but a lot of people find that itâs often the easiest bit. Next, you need to start marketing the product and the most important part of that is building a strong brand. If you look at all of the successful companies around you, itâs clear why itâs so important to build a brand and increase brand awareness. All of the most successful…
Build Relationships that Lead to Sales with Social Media
This video begins with the question, "How many sales have you made using Buffer? [Buffer being a social sharing tool that I use to get my content and OPC out...
The 9 Steps of Successful New Subscriber Onboarding
Once your new member buys your subscription, your welcome sequence has two jobs. First, stop your member from canceling the sale and asking for a refund. Second, get him engaged so he ll keep his subscription for years instead of months. While you ve got to deliver what you promised in your sales materials, your new member welcome sequence must also be about reselling your customer on taking action. From Subscription Insider Guide to Member Retention, Robert Skrob, here are the 9 critical…
Learning From the Best: Examples of Great Marketing
No matter what your target audience looks like, some marketing concepts and tools are universal. Before the Internet, before even the written word, the only way to learn something was by watching someone else do it. So here are some examples of smart marketing tactics and tips that will not only keep you technologically in the know, but keep your customers engaged as well<br>Online Guerrilla Marketing<br>Contrary to what many SEO companies will tell you, there is a ton of opportunity to…
Building Customer Champions in Cloud Software (Hint: It’s Not Easy)
The term “customer champion” is thrown around a lot in my work. What does it actually mean<br>There’s a common misconception that a “champion” is simply a customer who is happy to advocate for a company. And sure, that’s part of it. What restaurant owner doesn’t love it when they see positive Yelp! reviews roll in – or a flurry of positive G2 Crowd reviews if you’re in cloud software? While positive reviews are important, however, they also might just mean that a…
