The Wichita Eagle
Wichita, KS:
New FTC Data Analysis Shows Bank Impersonation is Most-Reported Text Message Scam
A new analysis from the Federal Trade Commission shows that bogus bank fraud warnings were the most common form of text message scam reported to the agency, and that many of the most co
MARKET MATTERS: Doing business by text message? Be careful what you text!
Business owners often ask: can I be legally bound by a text message? With some exceptions, the answer is generally yes.
How to Improve Business Communication Through Text Messages
Texting or SMS -- short message service -- is a fast, relatively low-cost way to connect with customers, employees, vendors and carriers. It's also an efficient communication tool, as no more than ...
Is Text Messaging the New Email for Recruiters?
What Types of Text Messages Violate The TCPA?
The Telephone Consumer Protect Act (TCPA) aims to protect consumer rights against harassing telemarketing efforts, including text messages to consumers.
How To Send Automated Appointment Reminder Text Messages to Clients
Learn how to use chatbot technology to send automated appointment reminder text messages to your clients. Reduce no shows and appointment cancellations!
Why You Should Be Worried about Your Text Messages
If you're involved in a criminal matter, you should be worried about text messages you might have sent or have regarding the issue. It can be evidence used against you.
How Air Tailor Uses Conversational Commerce to Sell Through Text Messages
Conversational commerce is making the relationship between businesses and consumers more personal by bringing the customer experience into the context of SMS, WhatsApp, Facebook Messenger and other messaging apps. In this episode of Shopify Masters, you'll learn from Joshua Brueckner, an early adopter of conversational commerce, and how his company Air Tailor provides mail-in clothing alteration services that manages the entire customer experience through text message.
How Text Messaging is Changing the Customer Experience
Where once voice ruled, our fingers are now doing the talking.
Recruitment marketing via text messaging: Pros and cons
Recently, a journalist asked me about services offered by organizations such as Canvas and TextRecruit that make it pretty easy for employers to market their employment opportunities to job seekers via text messaging campaigns. There are pros and cons to recruitment marketing via text messaging<br>College Recruiter used to sell cell phone text messaging campaigns to our employer customers but we stopped doing so about a…
Is Text Messaging the Next Frontier of Content Marketing?
Most millennials prefer texting to talking on the phone, and it’s more and more accepted in all generations. For instance, when you fill a prescription, the pharmacy texts to let you know when it’s ready. Text messages can now be used as evidence in deciding legal cases. What I’m saying is that text messaging now has great potential as a marketing channel<br>In the world of marketing, we talk a lot about content marketing. “Content is king!” But what does that mean for…
The Value of Timing: When to Send Email and Text Messages
Even the right text or email sent at the wrong time could be costly.
How Text Messaging Can Grow Your Business
You likely text your friends and family, but have you considered sending text messages to your customers? If you have, you are not alone as 1 in every 10 text messages is between a business and a cli…
7 Essential Text Messaging Stats Every Business Owner Should Know
What’s the single largest hurdle you encounter in running your business and achieving success? Is it dealing with vendors or suppliers? Is it dealing with delivery companies? Perhaps you think it’s getting net 30 or net 60 clients to pay on time, or that it’s handling employee churn. While those are all valid concerns, most business owners point to something even more basic to their business…
How to Use Business Text Messaging to Reduce Customer Acquisition Costs
A business text message, believe it or not, has a 98-percent-open rate.
Worried About the Privacy of Your Messages? Download Signal
Signal, an encrypted chat service, is a must in an era when companies collect ever more information about users and government surveillance may expand.
How to spot a government impersonator scam
Scammers often disguise themselves as people working for the government and might pretend to offer help.
5 signs your self-service portal needs a Secure Message Center
You are a financial services, insurance or healthcare company Your customers are asking for it You have a self-service portal or app Your employees need it Security and privacy regulations require it You are a financial services, insurance or healthcare company Exchanging sensitive information with your customers and business partners is a core part of… Read More »
Texting: Worst messaging platform, ever
Why are we so reliant on an outdated technology like SMS for interpersonal communications, in an age of cloud computing and web services?
How instant messaging integration helps businesses
Today the internet has changed everything, how we access information and how we use different tools. Communication in the latest era of machine learning is much cheaper and liberated today. This is
Phone scams: How to avoid them and what to do if you're a victim
Dishonest callers have been caught posing as debt collectors, relatives and tech support specialists.
