MERCK CONSTRUCTION
Kittanning, PA:
Merck’s President of Global Human Health Adam H. Schechter to Leave Merck Frank Clyburn Named Chief Commercial Officer and Michael Nally Named Chief Marketing Officer
KENILWORTH, N.J.--(BUSINESS WIRE)--Merck (NYSE: MRK), known as MSD outside the United States and Canada, today announced that Adam H. Schechter, president of Global Human Health (GHH), is stepping down from his current position as of Dec. 31, 2018, and will be shifting to an advisory capacity to the CEO.
How Hospitals Are Approaching Content Marketing
Content - Nearly two-thirds (73%) of hospitals in the United States are already engaging in content marketing, and an additional 19% plan to start this year, according to recent research from True ...
Why Aren't Fat CEO Salaries More of a Marketing Crisis?
'They say it's about attracting and retaining talent. I don't believe that.'
Chief wellness officer role at the center of effort to reduce burnout
A small group of hospitals have established a position in the C-suite focused specifically on ways to tackle burnout and improve clinician well-being.
Stanford’s Chief Wellness Officer Aims to Prevent Physician Burnout
Tait Shanafelt focuses on helping doctors cope with such problems as long hours and copious record-keeping, seeking to prevent burnout and reduce the rate of physician suicide. As doctors’ well-being improves, he says, so does patient care.
What does a hospital Chief of Staff do?
Campbell County Health, like all hospitals and health systems, works closely with their medical staff to provide quality care for patients. Physicians and Advanced Care Professionals diagnose and treat illness and injury, and hospitals and healthcare systems provide the facilities, equipment and supplies, and staff to care for patients.
Wellness Officers Examine the Health of Systems
Chief wellness officers take on the growing issue of burnout in resident physicians and others in medical schools.
Is Marketing Healthcare Like Marketing Shoes?
Is marketing healthcare like marketing shoes? Well, kind of. Healthcare marketing obviously requires extra sensitivity since the subject is private and deeply personal for most people. And because doctors should never prioritize a healthy business over a healthy patient. But in many ways, marketing is marketing—whether for medical services or sneakers. Either way, your job …
Marketing for Doctors & Medical Practices
Gain more patients without giving away profits. Incredible, right? Because marketing should deepen the bonds between you and your patients, not cheapen them.
Is personalized medicine mostly marketing and hype?
Talking and listening remain the best ways for docs and patients to work together to make the best decisions.
Employee Benefits Insurance Agency Marketing
An employee benefits insurance agency can boost marketing and retention efforts with Broker Briefcase, an online marketing library with 1000's of resources.
New happenings in health and wellness marketing
From a relaxation hotline for stressed hospital employees to drones transporting blood, innovation and story ideas are plentiful.
Should Medical Education Report To Marketing?
With so much budgetary spend directed towards medical education programs and a core vision driven by marketing initiatives, there are internal pressures for these two departments.
Learning To Shift Fearlessly In Healthcare Marketing
Working with physicians in marketing has been similar to working with bridezillas a week before their wedding. It’s hard to tell them after they’ve been planning, or practicing, a certain way for so long, that they’re doing it all wrong. Shifting without fear is possible with the right plan though.
Healthcare Marketing Trends: Change or Be Changed
As technology, competition and consumer expecations continue to change the healthcare landscape, healthcare marketers should adapt their strategies as well.
7 ideas for physician content marketing
Content marketing is the newest trend in health care. Are you ready for it?
Nine healthcare marketing mistakes to avoid
To grow your practice and to get the desired results out of your marketing efforts, you need to avoid these healthcare marketing mistakes...
Social Media Marketing Insights for Physicians and Medical Practices
Social media has become the place to communicate with the largest number of people at one time. Patients can now manage their contact with physicians through call-in services and online portals to receive test results, set appointments, and order prescriptions, so why not communicate with medical practices through social media? If effectively executed, medical practices …
Are You Marketing Your Medical Practice The Right Way?
Are you doing to much or too little to marketing your medical practice.
When health insurance denied his wife’s cancer meds, this physician fought back
Chief Information Officer suggests a better care management process using innovative technology and patient data
