Chandler Chicco
New York, NY:
The lost art of selling
Pharma marketers need appropriate training to effectively engage with customers
The Lost Art Of Marketing? 25 Ways To Retain Your Customers
What does it take to retain your customers month after month? Is it as simple as offering a cutting-edge, market-leading product? Some people still seem to believe that “if you build it, they will come” (or, in this case, stay). But that’s not enough. Often, the market-leading products aren’t the “best” products – they’re just …
The Lost Art of Critical Thinking: Why Following Trends Can Be Bad for Business
When companies come up with creative solutions, they’re thinking contextually about their own set of problems.
Is Content Marketing (Already) a Lost Art?
Content Marketing: Relevant or Not? Contrary to what most people might think, content marketing did not make an immediate, explosive entry into the industry. In fact, it came about quietly and was em…
The Lost Art of Nurturing Customer Relationships to Build Loyalty
In order to build customer loyalty, marketers need to focus on building a relationship that adds value without the pressure of sales.
How to sell visually with social media
Social media was never intended to be a sales platform. But with social being the focal point of today's communication, and with the expanded reach of today's social networks -- it can become a key component to your strategy.
3 Digital Marketing Strategies you Should Not Ignore
The art and science of being found online is no longer just optimizing your site for search engines or paying for it with Google Adwords. Social media and social networks combined with unique content with an integrated digital marketing approach are now vital to be discovered online. What are the implications for your digital marketing strategy on a social web?
Screen-to-Screen Selling: How It Works
Screen-sharing technology will help you communicate with clients more thoroughly while highlighting your market expertise.
Should You Be Cold Calling When 'Social Selling'?
Ever notice how the argument against cold calling is actually against cold pitching? (a concept that has never worked in B2B.)
Are You Making this Big Mistake When Selling Online?
If you want to sell online on you need to grapple with technology. You have no choice. But what is the big mistake many people make when selling online?
4 Selling Essentials Every Startup Should Know
Need to sell your vision to customers? Sales expert Gregg Schwartz offers up tips on how to seal the deal.
SAPVoice: Why Social Selling Is Not About Selling
Social selling is a hot topic in the worlds of sales and marketing these days. At its most basic, social selling is a way to use social networks to establish and further relationships with influencers and decision-makers within organizations that are prospects for your products or services. By building a [...]
When to Sell with Facts and Figures, and When to Appeal to Emotions
Most of our purchase decisions take place unconsciously.
How a CRM system can help you to Cross-sell and Upsell
How to use a CRM system to identify Cross-selling and Upselling, featuring Workbooks CRM - track what you've sold and what you want to sell! A recording of a...
Ten tips for building an effective marketing strategy
With technology creating colossal opportunities for marketing, there are still some fundamental or basic tenets to marketing that seem to be getting lost in the translation today. The Drum looked at some of the most important factors in a strong marketing strategy that have stood the test of time. They are the following.
Do You Answer or Do You Listen?
We all sell everyday. When you are selling do you talk before listening?
How to Win Back Lost Customers
Bringing back former customers is as simple as asking and giving them a reason.
How to Profit from Lost Sales
In sales, the fate of the runner-up is no fun. When a long sales cycle ends in defeat, it can seem like a fate worse than death. Your company has invested the same effort, and perhaps funds, as the…
Dove's Got a New Viral Video, but Is It Enough to Sell Soap?
Dove's "Sketches" video is being widely seen, and it may help change how people perceive their looks. But is it enough to drive purchasing?
Inbound Selling: The Art of the Break Up Email and When to Use It
Breaking up is never easy. Here's how to do it effectively with a sales prospect.
How To Find What To Sell Online [Ultimate Guide + Examples]
If you are still at sea about WHAT to sell online, this beginner's guide is right for you. It is full of simple ideas that you can use right away to choose a profitable niche and avoid mistakes.
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