A lot can happen in a year. In 2018, Instagram grew to one billion monthly active users, 500 million daily users and 400 million daily Story users. All while also making these top 8 platform updates.
Smart branding can give you an edge, as well as with an image, personality, and voice that both your customers and competitors will recognize. Here's how the pros do it.
Writing down and sharing your thoughts with the online community can do wonders for your new business' PR and marketing efforts. Here are a few benefits.
Social-media marketing for a business is one thing. Now imagine achieving social success when the brand you're trying to promote is you.
Sending out a press release or posting an article and then letting it drift just doesn’t work anymore. Tracking and tweaking in real time are crucial to your campaign’s success.
To be successful today, you need the attitude that social media is not something you do. It's a lifestyle.
Understanding how and when people want companies to show up.
Six Factors Accelerating the Growth of Brands in the Digital Revolution
Cannabis brands are forced to evolve their marketing practices in the face of new competition.
YouTube Influencer Laura Reid shares her thoughts on how brands should approach influencer marketing campaigns to ensure success.
Brand signals are the quiet influencer in search algorithms. Learn more and how to boost your visual brand signals. – Content Marketing Institute
While cause-marketing has been around for over 30 years, it has developed significantly over time.
Are you making the biggest mistake most marketers make? Here's how to avoid it.
Don't let the hard work you've put toward creating a solid reputation for your organization go to waste by not bolstering it on social media platforms. These tools can help.
Take control of your online presence to create a memorable personal brand.
Instantly boost consumer trust with third-party awards, customer reviews and messages directly from your founder or CEO.
If you are developing a current personal brand there are steps to get you started, according to author, professor, and personal brand expert Dorie Clark.
Search engine optimization (SEO) is a vital digital marketing strategy for small businesses seeking to grow. Unfortunately, half of small businesses in the US that maintain a company website do not engage in SEO, according to a survey on small business digital marketing trends.<br>Not engaging in SEO
How you show up on social media and in person is as important as your business branding and the two together can make a powerful combination.
Before I took these 8 steps to create my personal brand, I was in a job I hated and my career was going nowhere.