Vail Film Institute
Crossroads - Boulder:
Do TV Shows Not Work on Social? Facebook Gets Less Than 600,000 Views for ‘Buffy the Vampire Slayer’ in First Week
Facebook has 185 million daily active users in the U.S. and Canada. The company has been trying for more than a year to turn them into daily viewers of long-form, TV-style video — but so far,…
A Chatbot Maker's Expert Tips to Create a Bot for Your Brand
Chatbots, already capable of customer service work, can be integrated with ecommerce platforms to monetize your social media accounts and instant messaging profiles.
How SEO and Social Work Together for Link Building
Just about every day I do a Q and A with someone new related to Optimize, online marketing in general or about topics related to our agency's marketing con
6 essential steps for creating a social media strategy
6 essential steps for creating a social media strategy guide
5 Surprising Social Media Strategies That Worked
Here are surprising social media strategies that helped businesses stand out on social media—while remaining genuine, polite, and witty.
Does Social Media Help SEO? [Final Answer]
Studies and data indicate social media can help your site rank better, but Google says social media isn't a ranking factor. What's the truth? Find out here.
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7 Tips to Stay on Top of Social Media Customer Service
Social is no longer a secondary component to your business, and learning how to properly deliver social media customer service is essential to success.
The 5 Keys to Building a Social-Media Strategy for Your Personal Brand
Social-media marketing for a business is one thing. Now imagine achieving social success when the brand you're trying to promote is you.
7 Social Media Power Techniques that Build Your Brand and Business
To be successful today, you need the attitude that social media is not something you do. It's a lifestyle.
How Employee Advocacy on Social Media Helps Gain Customers
Your employees are the voice of your company and biggest advocates. Use them!
5 Key Tips for a Successful Social Media Content Strategy
Frank Marquardt is director of Content Strategy at The Barbarian Group, a digital services and creation company with an almost radical devotion to Internet culture and nice red ...
7 Tips for Running a Successful Social Media Marketing Campaign
Learn actionable tips for planning and executing a successful social media marketing campaign or contest to grow awareness and engagement, and inspire action.
Why ‘Millennial’ is Meaningless for Social Media Targeting
Millennials span 20 years. In the past, this tended to correspond with the periods of major technological innovation, but no longer.
5 Tips On Providing Stellar Social Customer Service
Provide social customer service to improve your customer support flow. Learn more about social media customer service in this blog post.
How Google Analytics ruined marketing
Marketers in the high-tech world who use phrases such as “social media marketing,” “Facebook marketing” and “content marketing” do not understand..
11 digital platforms and tips to improve your advertising strategy
As social media and digital marketing evolve, you shouldn't be afraid to experiment with platforms like Snapchat to communicate with current and potential clients on a more pers...
Slaying Goliath: How Social Will Defeat Search for Ad Dollars
Relying on search advertising for bottom-of-the-funnel action is a tried-and-true strategy, but ignoring the spectrum of what social advertising can offer is a recipe for disaster.
How do Micro-Influencers View Brand Partnerships? [Report]
With micro-influencers on the rise, this report sought feedback from a range of smaller creators to get some insight into how they collaborate with businesses.
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Should you spend big on a TV spot for your business? 9 pros and cons
Nine entrepreneurs from Young Entrepreneur Council weigh in on when, if ever, tech companies should spend marketing dollars on the medium.
Will Social Media Slay the Super Bowl?
Social media doesn't address the challenge of breakthrough. That's why, for marketers struggling to get attention, the Super Bowl is more valuable than ever.
