Need some inspiration for your personal promotions? Check out these self-promotion projects from the HOW Promotion & Marketing Design Awards.
Digital channels shouldn't be treated like a second-class citizen when it comes to building a brand identity.
Good content marketing isn't enough this days. It takes 10x content marketing to ensure that you rank, your business grows, and your bottom line flourishes. These 75 examples will get you on the path towards doing it yourself.
Attracting a bigger and bigger audience on YouTube with your own videos is time-consuming. Why not have social influencers help you out?
Free eBook: How To Promote Your LMS Online And Boost Profits. Get the free eBook to discover 5 Tips To Host Live Promotional Events For Your LMS.
How to Add Digital Content to Your Promotional ProductsHow to Add Digital Content to Your Promotiona...
As brands expand their digital footprints, how can UX designers and strategic planners work together?
The online world is dynamic and constantly evolving… The tactics that hold the high ground today, will lose effectiveness tomorrow. But in spite of this volatile nature, …
Read Our Latest Post On These Ten Influencers Who Lead the Way In Promoting Their Personal Brands.
The shift toward content-enabled campaigns (and away from gated content) is yielding bigger and better results for content marketers.
Download our latest eBook to learn how various promotional strategies such as sweepstakes and personality quizzes, can help meet marketing objectives.
Tweet25Share27ShareBuffer1Pin154 SharesHow to Leverage Cold Email for Content Promotion Promotion is more important than creation. Hopefully that doesn’t come as a shock to you. We’ve long heard that content is king, and that content marketing is the only ‘real’ marketing left. While that was and remains true, if you’re not promoting what you’ve…
Eight Forbes Agency Council members explain how to stay on-brand while offering valuable content that keeps your audience craving more.
All marketers want to know if their promotions are pulling in consumer dollars, but too many are still beholden to the click as their only indicator of success. The problem is that focusing exclusively on clicks ignores a huge pile of real purchases. That's what makes viewed purchase rates a clear solution. By counting everyone who viewed an ad and made a purchase, marketers get a much more realistic sense of their campaign's performance. Check out this infographic to see how. Sponsor content…
Apply website analytics to inspire your inbound marketing and ensure that your website functions as a 24/7 inbound marketing and sales associate.
Three different ways to exceed campaign goals using easy-to-grasp product differentiation and message cut-through 1. Cross Promotional Leverage Often times, a brand or celebrity has the chance to c…
One of the big differences between the life of a full-time marketer and the life of small business owner is the time frame in which you live your daily life. The entrepreneur is often living in the moment, putting out the fires of the day, and making sure everything is running smoothly. The marketer, on …
One of the top questions in social media marketing (and content marketing in general) is, how do you know what content is worth promoting? Will a blog post go viral? Is a tweet less or more likely to…
The bar has been raised. Creating great content isn’t enough anymore if you want your content marketing to be successful. Today, you need to not only cr
One of the key tenets of sales is “Always be closing.” Another could be “Always be promoting.” After all, if you’re not going to promote your business, who will? The more you promote your business, the more leads you’ll generate. Now, this doesn’t mean bore your friends, family and anyone within earshot with the minute …