“Brick and mortar” is a phrase going back around 20 years to the dawn of the generally available internet when web designers were looking for a w…
How to take your brick-and-mortar business to an online model—how to build an effective e-commerce website and how to put products online.
Chatbots, already capable of customer service work, can be integrated with ecommerce platforms to monetize your social media accounts and instant messaging profiles.
Learn how easy it is to start your ecommerce store today
I kept hoping someone would create a list of the 10 things I need to know now to build a business online. I never found it, so I made my own list.
Local SEO and How it Can Benefit Your Brick-and-Mortar Business Many online companies focus on global search engine optimization. If you operate a brick and mortar business, however, you should spend more of your time focusing on local SEO. A lot of the tactics that are used for local SEO are very similar to the …
Brick-and-mortar businesses all have a distinct feel built around the customer experience. User experience is the same idea but for your website.
Have you been looking for a way to stand out in a crowded Web with completely original content–and hit a brick wall? Whether you’re a content marketer, blogger, editor or entrepreneur, you’re probably well-acquainted with the importance of creating content that ...
Over the last few years, the scope and popularity of e-Business have dramatically increased. Today, a solid online presence is more important than ever for every local brick and mortar business. Google search engine results have changed. One major shift is that users now get search results based on their location. Local SEO, in that …
Prior commencing designing of new UX interface with the aim to create a universal design, you should consider the audience.
E-Commerce websites do not offer the tangible experience that customers experience from retails stores. Hence, when a customer visits your E-Commerce website, they look for the following eight things.
Spread the loveWhen we deliver brand architectures to clients, the thing they’re most relieved about is to not have to resort to guesswork. Which font to use, what colors to use, what they look good with: these questions are answered within the framework of the architecture. Decisions like these create havoc in their daily lives,... Read more »
Provide social customer service to improve your customer support flow. Learn more about social media customer service in this blog post.
Whether you’re building a website for the first time or experienced in the website realm, having a website that works for your user audience is critical. Typically, you take into account your audience’s location, their age, or interests when making website decisions. Google Analytics has an entire section of statistics devoted to your website audience composition. I encourage you to review this periodically to keep current with your existing audience.
Every team is different, but there are always a few key players you need to be successful. This is as true whether you want to win a trophy or a customer.
The internet has transformed the way shoppers receive information, they are now able to access and learn about products faster and more thoroughly than ever
Take our website health assessment to figure out how healthy your website is and see how close you are to reaching the next level of e-commerce success.
Entrepreneurs need to know their vendors, suppliers, and strategic partners. Make your website accessible, make sure you listen to customers, and have a credible tagline.
These principles are based on Carmine Gallo's book, The Apple Experience. The book shows readers in any industry how to enrich lives, build loyalty, and reimag…
Learn why CX has to be the core of your company by joining execs from American Express and Blinker at this VB Live event.