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Become an Apparel-Decorating Expert
If you’re a distributor who wants to sell into the approximately $7.5 billion corporations and org...
When You Must Be a Subject Matter Expert · The Sales Blog
If you are in business-to-business sales and the sale is complex, you must be a subject matter expert in your own right...
How to Use Influencer Marketing to Promote Your Events: 5 Tips from the Experts
Influencers have been popularly used to promote brands and products through sponsored posts on social media. Usually, this involves product placements and brand mentions, and the influencers generally get paid per post. But brands are
How Life Is Good Won Over Millennials
The co-founder of apparel giant Life Is Good explains why Generation Y demands more from brands than previous generations.
How Patagonia proves the power of story
Executives often aren't convinced that stories can sell products on their own, but the apparel company's example proves otherwise.
What a Company Stands for can be as Important as What it Makes
Across categories—from apparel to automotive, food and beverage to personal care—global competition, new domestic entrants, and digital transformation are makin
Time to Hire an SEO Expert?
You can teach yourself the basics of good search engine optimization, but sometimes it is worth it to hire a professional SEO expert.
It’s Not Easy Being a Label Expert
Are You Working With An OmniChannel Expert?
Customer relationships are the foundational building blocks of a high-performance organization. Brands that intentionally design their experience to ensure that each individual interaction ends positively are contributing to happy consumers, but also to a system that encourages overall growth. However, in the modern business climate, this responsibility has expanded more than ever before. These interactions and relationships are spread across more than the traditional channels, and…
Expert Techniques to Overrule Customer Objections
As a sales professional, you can’t fear rejection. While clients and potential customers will ofte...
Sales Expert: Learning & Development Industry
Job description for Sales Expert: Learning & Development Industry at Paradigm Learning. Paradigm Learning is an equal opportunity employer.
Become the Go-to Expert in Your Field
Being known and trusted is crucial when it comes to people buying your product or service. Here's how to position yourself as an expert.
Time for a marketing expert? Or live with the symptoms?
You know it's time for a marketing expert when the symptoms are low website traffic, lagging sales or confusion about what you offer. Diagnosis?
12 Ways to Become a Recognized Expert
Getting quoted, giving speeches and writing articles are great ways to market your business.
Marketing Automation Practices from Experts
Find marketing automation best practices from 11 experts. Discover tips and tricks that will make your marketing campaigns stand out from the crowd.
What Is The Future Of Marketing? Industry Experts Have Their Say
Many of us subscribe to a fear of the ‘rise of the machines’. Automation, AI, the need for lifelong learning, the changing attitudes to work and the rise of ...
7 Expert Strategies to Grow Your Marketing Agency
Looking to grow your digital agency? Here are some tips on how to do it - from people who've built hugely successful businesses.
Multicultural Market Experts Recommend: Unlearn Your Biases
Effective multicultural advertising is much more than representation, it requires an understanding of the common biases that risk alienating diverse consumers, hence limiting a brand's growth.
