Craftsman, Sears Holdings Corp.'s popular tool brand, stages a heroic product launch, and garners more than 70 million media impressions in the process.
Digital/Event Marketing Portfolio Free Powerpoint Templates Britney Rand
Event Marketing – whether you are sponsoring a special event, a team or sporting event, or even having your own custom event, the whole customer experience must build an emotional connection, delivering fans to your brand…fans that drive word of mouth and drive sales. So what is event marketing? Event Marketing is category that covers many different types of …
Being successful with event marketing requires practice and the experience to take advantage of an open shot when it presents itself.
While event marketing looks different, it doesn’t mean it is any less powerful. Consider some of these alternative methods in our new normal environment.
When you are creating your event marketing plan, don't forget about how important your website is. Here are a few tips to consider.
Bulletproof Resources to find event marketing inspiration
Holding events for your organisation, whether a seminar to raise awareness of your organisation or an open day for clients, can be a great way to raise your company’s profile. Your Event marketing strategy should provide opportunities to showcase your product or service away from competitors at exhibitions, and also to help potential clients get …
This is a guest post by Michelle Bergstein. Also known as the Event Marketing Maven, Michelle lives, eats and breathes marketing for the hospitality, event and meeting industries. You can find her on Twitter or on BeatCreative I got to admit, after reading Julius’ previous post the 10 biggest lies in events marketing, I cringed …
People love events. A recent poll of adults aged eighteen plus revealed more people are attending live events than ever…
Next time you are checking out the latest styles in the store, or finding your seat at the ballgame, you might hear a new ring coming from your pocket. Companies are discovering the new technology of beacons, and how they can be used to interact with the customer. Beacons are inexpensive ($10-$50 pe
Lean more about how social media can influence your event marketing and management efforts with our stat-packed superhero themed infographic.
Mobile Marketing -- Digital Event Marketing -- Mobile App For Event Marketing -- EventKloud is a audience-driven marketing & advertising automation platform f…
June 12, 2014
Educational Event:
Learn how to market your business through websites, social media, PR and digital strategies from top experts in the field. Presenters will discuss some insights into marketing your business followed by a Q&A session to answer any of your marketing questions. Presenters are as follows: Rosemary Ostmann, Justin Croxton, Emily Catalano, Joe Mindak, and Elizabeth Barry.
Like all good PR professionals, we start planning for our clients’ holiday promotions in June, and sometimes even earlier. With a plethora of tree lightings, Santa arrivals and ice skating parties that our agency represents, the key is to ... Read More
Are you starting your event marketing for next year at this year's event? Find out how to do just that.
Flash mobs are so 2009. Want to make an experience that will resonate? Here, the brightest idea-generators in marketing share their thoughts on the latest trends in live events.
Our free Event Marketing whitepaper will break down and explain what highly effective event marketers do, focusing and sharpen your marketing efforts.
Event marketing can be an effective, affordable way to build your brand’s identity and make real-time contact with current and potential customers.
The latest insights from Trekk on event marketing, including effective trade show traffic drivers, how to make the most of your event budget, and using immersive technologies like augmented reality and virtual reality to break through the noise at conferences and expos.