Compared to most medical and healthcare careers, an optometry practice is difficult to promote. But there are a lot of things you can do to promote it successfully. First off, you might want to sig…
This 22 page ebook on marketing your optometry practice will provide you with actionable ideas and advice to grow and build your patient base.
Running an eyecare practice can be complicated. Each visual system is a little different, although we feel like we say the same things over and over. There are insurance requirements that vary by p
Artificial intelligence (AI) and deep learning devices have been shown to be able to diagnose eye diseases with great accuracy and can aid ophthalmologists.
If you need capital, seek economies of scale, and want extra administrative know-how, is private equity the answer? There is much to consider.
Do you have an interest in science, medicine or health care but don’t quite know how to turn it into a career choice? Need some inspiration? If you consider optometry as a career, inspiration is not hard to find.
A look at how plastics and wasteful practices at medical institutions contributes to environmental degradation.
You can get a great education at plenty of schools and colleges of optometry, but to really make the most of it, you’ll need to look beyond the brochures.
Artificial intelligence (AI), deep learning algorithms, and convolutional neural networks (CNN) have changed optometry, health care, and 21st-century society.
This short impact movie tells the story of Optometry Giving Sight - who we are, what we do and how you can help transform lives through the gift of vision.