Results for Private Functions

Design tends to be the go-to term for the folks on the art end of things while functionality remains the five-syllable favorite for the tech set. But both are all about the same thing.

Once upon a time (and it may still be that time in your organization) the marketing function in business-to-business companies wasn’t marketing in the fullest sense. It was, at best, sales support communications. But as the B2B customer journey shifts ...

If you have several remarketing audiences created, contributor Joe Martinez explains how to use IF functions to advertise to each user group depending on where they might be in your sales funnel.

Custom key company TechKeys has created a sophisticated business card that can be turned into a mini keyboard.The card is actually a...

"Our data shows product appearance is the third most important factor. The manufacturers are beginning to pay more attention to the design and appearance of [the devices]," Tejas Meheta, research
analyst with Parks Associates, tells "Marketing Daily."

Around the time I was making my final edit to the chapter on building a marketing department in The Professional Marketer, I happened to be part of a number of conversations on the “growth hacker,…

This weekend I was doing some spring cleaning. Well, summer cleaning, since I missed the spring season. Anyway, one of the things I found was a box of items I used to keep on my whiteboard next to my desk as reminders of important aspects of HR. These shaped the way I practiced HR and ran my department on a daily basis. I thought it would be fun to share the notes here to help give you an idea of what kind of…

Let's review some of the previous PPC Hero articles on the best ways to utilize Excel in order to more efficiently and effectively manage PPC accounts.

Up until a few years ago, we were comfortable with a limited understanding of food. We needed food to live. We ate what we liked or what we could get with

Many website owners use Excel on a daily basis. They might keep a list of backlinks they want to track, or use it to track keyword rankings. True SEO profe

LOS ANGELES (AP) - With the confirmation of Supreme Court nominee Judge Brett Kavanaugh in doubt, Justice Elena Kagan discussed how the court worked "super hard" in the past to overcome the unusual scenario of a 4-4 split it is due to encounter next week
Kagan declined to comment on the nomination, but she spoke at length Thursday to law students at the University of California, Los Angeles, about the challenges the court faced the last time it had only eight members and…

We’ve recently launched a brand new Villing & Company website. If you’re looking to update your website, here are a few things we considered as we went through the process.

Owning the Customer Experience is a Marketing Function. Should marketing own the entire customer relationship? Are they equipped?

Having a stale web design can send potential customers running to your competitor’s slick, authoritative site. Let us bring your website up to date today!

Uber's latest crisis exposes holes in the set-up of the ride-sharing company's communications department and policies, say PR pros.

Arlene Allmeyer of RSI Kitchen & Bath was called upon to redo this Clayton kitchen because she had worked with the client before to remodel her previous kitchen.

Devised by the marketing department of Canadian Tire, the entire body of this Chevrolet Silverado 2500 HD is made of more than 11,000 lbs of ice. The Icetr

These cool tips and tricks may make you reconsider Firefox.