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Editor’s note: This is the 2nd in a series of guest posts from industry thought leaders predicting key trends that will impact the public relations industry in 2014. Hosted under the hashtag …
Click to watch Shana Harris discuss tips on how agencies can create successful media relations campaigns for their clients.
An ongoing media relations campaign is the best approach to secure repeated coverage in a variety of media outlets. Here are the top five tips.
Even though technology has made it easier to spread ideas, it is still important to use media relations in your outreach strategy.
Let everyone know of your outstanding communications success: Enter and win a Bulldog Media Relations Award The 2017 program is now open for submissions. Enter before the Early...
Minneapolis or New York Fast Horse — an award-winning, integrated creative agency — is hiring a Group Media Relations Director …
The controversial quarterback is successful, if highly unconventional on the field. Off the field and in front of the media, he scores every time.
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Presentations with:
While younger PR pros might not want to meet reporters face-to-face, it’s important to cultivate friendly relationships with journalists. Here are some ideas.
These resources can help brand managers find and build relationships with reporters and bloggers.
Pitching and working with journalists is fairly straightforward, but it’s not easy to build a successful relationship. Use these power tips to ensure your news—and client—gets covered.
Five tips for communicating with clients and journalists on the Web and via email.
Media relations skills in 2016 aren’t all that different from what they were 30 years ago. PR pros shouldn’t lose sight of this. Here are a few rules of engagement.
Your news release is just the first step in a tactic-rich PESO model. To extend your media relations efforts, use engaging, shareable content.
I first fell in love with public relations, and more specifically, media relations when a guest speaker showed up in my Comms 101 class my first semester at college. I was hooked, quickly becoming …
As journalism changes, so do the ways media relations pros should connect with journalists. To keep up with today’s I-want-it-instantly news milieu, one PR pro offers tips.
Yesterday, PRSA Phoenix held its first #MediaBreakfast of the year at BIG YAM, The Parsons Agency. Rachel shares a recap of the event if you missed it. [Click below for more]…
An article in Inc. says one of the biggest mistakes startups can make is to do media relations early on because people want to read blogs and Twitter feeds.
An article advising startups to delay hiring a PR team inspired this PR pro to list the many reasons why that is bad advice. Do you agree?
