Results for Sales Promotions

Every offer needs a call to action! Here I will present 7 sales promotion techniques that will increase your Call To Action response. The Call To Action (C

Sometimes the best solution isn't a sale promotion but an entirely new way to structure your sale approach - learn how MarketSource can help improve yours.

June 27, 2019
Table of Contents
1. Create Small Business Flyers
Call it traditional or old-fashioned, you are right. But guess what? It’s old and still golden. It has been one of the foremost growth strategies for small businesses before technology seized that position from it, but even at that, it is still potent enough to not go extinct or fizzle out into oblivion, which is why you still find small business flyers littered all around you
In spite of the depth of…

Team up with the most popular clothing store in your neighborhood to hold a fashion show
WHY? Because fashion jewelry is performing relatively well and a show would remind people in your market that jewelry is the ultimate accessory. Next step could be a joint catalog or other sales promotion.
HOW? Get on the phone or e-mail and outline your plan. Mention a few specifics and stress the upside for the other retailer. Keep in mind that this would be the perfect time…

When looking for some press play, remember to pitch the trend not the product promotion
WHY? A trend is a real story that will get a journalist excited, whereas a product launch or sales promotion is at best going to elicit a yawn.
HOW? Think about the big jewelry-related stories of the last few years ... gold-buying, the rise of beads, the outlook for the holiday season last year, luxury retail â all could have been used as an angle to get what…

What does your client want? How do you make them feel? View this email in your browser a newsletter from Paul A Kiewiet MAS+, CPC April 2017 Speaker, Writer, Business and Life Coach, Industry Consultant Executive Director of the Michigan Promotional Professionals Association Former chairman of PPAI, Sales Promotion Agency Founder Multiple Pyramid Award Winner, Award-Winning Writer 2015 Inductee into PPAI Hall of Fame, Adventurer, Father…

Spending on brand marketing and public relations is not always easy to estimate. In addition, sales promotion and costing are not necessarily the classic core competencies of many business owners, as many come from backgrounds that have nothing to do with business administration.

How do you develop a sales promotion program that will resonant with your target customers? Where do you start?
One key component that we’ve talk about in previous posts is knowing who your customer is. We’ve discussed understanding their demographics and psychographics so that you can appeal to their emotio ...

Prospecting is a necessity for any promo business, but it definitely has its ups and downs. It can o...

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After you hit “publish,” your work as a podcaster is not done. Promoting each episode will help you expand your podcast audience and reach the goals you’ve developed for your show. Here are 16…

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Looking for ways to increase profitable relationships for your business? Find out what promotional kitting is and how it might benefit your business.

If you make your money selling food, should you give it away as a promo product? The...

If you’ve been working to promoting your business for a while, it is only a matter of time before a bit of frustration about the futility of certain new-fangled methods begins to creep in. At some point, it pays to just return to traditional methods. Falling back on one of the oldest, battle worn but tried and tested tactics – product giveaways – can actually be extremely effective, if done correctly. But if you are investing all of this money into something that…

Follow the clothing trends when choosing apparel to promote your company with.

Whether you’re at a tradeshow, school, office, or even the grocery store, chances are that you’re going to see a promotional bag. Bags are one of the most ubiquitous promotional products &...

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