Results for Event Marketing

In this era of personalized, one-to-one engagement, brands are increasingly turning to experiential and event marketing to create rich, emotional connections with consumers.

Learning the best ways to automate tasks will keep you at the top of the industry and help you focus on executing the best event possible.

Event Marketing is how we got our start. It’s been our bread and butter for over 10 years and now we want to share our knowledge with the world! Today is the starting point for this piece, but it is intended to be exhaustive. So, if there are questions you have about event marketing with […]

If you're going to spend money participating in conferences, you need to treat them as campaigns. Here's how to attract qualified leads before the event.

Event marketing typically uses all different types of channels, including email, video, google ads, ...

From registration to engagement and analysis, there are many moving parts to an event marketing strategy. Here are 4 essential tips for assessing it all.

How can the success of Pokémon Go apply to your event marketing strategy? Here are some ways to leverage the immersive experience.

We’re sharing tips that will make incorporating Twitter for your event marketing a breeze.

June 27, 2019
Table of Contents
1. Create Small Business Flyers
Call it traditional or old-fashioned, you are right. But guess what? It’s old and still golden. It has been one of the foremost growth strategies for small businesses before technology seized that position from it, but even at that, it is still potent enough to not go extinct or fizzle out into oblivion, which is why you still find small business flyers littered all around you
In spite of the depth of…

Brochures and pamphlets were once the main source of information for potential new students
Now with many higher education providers taking steps towards digital transformation, and students naturally looking online to research educational courses - other forms of marketing are taking precedence
So, how are higher education providers grabbing the attention of prospective students? Here are four examples and the reasons why they work.
A recent…

Event marketing has been taken to new levels since the introduction of social media, but you have to know how to create a plan first. Learn more here.

Consider these three core elements and follow the five tips to boost C-suite attendance for better event success – Content Marketing Institute

How do you go from having no conference — from almost having no marketing team, just you being the 9th employee and one of the very first marketers — to a marketing conference of 1,000 attendees,…

Call-to-Action (CTA) buttons are your gateway to getting customer orders, subscribers or attendees for an event. The effectiveness of CTA buttons is well documented. For example, Social Times, a social media agency, decided to add CTA buttons to their marketing email. As a result, the click-through-

Live-marketing experiences can help brands stand out. Discover how the right mind-set, skill set, and tool set can help you create live-event experiences that drive more revenue.

Some of the most successful marketing efforts come from capitalizing on trending topics, world events and relatable content. Understanding how to coordinate your marketing efforts with the world ar…

Conferences, symposiums, summits, trade shows, roundtables and world expos. From intimate, invitation-only events to sprawling Las Vegas-style exhibit hall

Influencer marketing has only been a common term for a few years now. However, it is rapidly becoming mainstream, and in many ways is an obvious extension of content marketing. It is undoubtedly a legitimate

To make your brand presence known event marketing needs to effectively incorporate social media. Download our free guide to Black Hat 2016 for marketing and Security PR pros.

Marketers can support their brand’s vision and turn the unattainable into the achievable by utilizing moments in time such as HIMSS, be it as an attendee or by participating in conversations alongside the action remotely.