Results for Event Marketing

Being successful with event marketing requires practice and the experience to take advantage of an open shot when it presents itself.

Next time you are checking out the latest styles in the store, or finding your seat at the ballgame, you might hear a new ring coming from your pocket. Companies are discovering the new technology of beacons, and how they can be used to interact with the customer. Beacons are inexpensive ($10-$50 pe

Flash mobs are so 2009. Want to make an experience that will resonate? Here, the brightest idea-generators in marketing share their thoughts on the latest trends in live events.

The latest insights from Trekk on event marketing, including effective trade show traffic drivers, how to make the most of your event budget, and using immersive technologies like augmented reality and virtual reality to break through the noise at conferences and expos.

94% of event professionals use technology to increase engagement prior to and during their events. That means, you’re running an event AND running a social media campaign. You must remember that. W...

Learn hot to maximize your company's event marketing efforts with effective online marketing techniques and tools - before, during and after the event.

As traditional advertising media outlets have become more and more fragmented, the rise of social media has enabled marketers to reach a highly engaged audience in a targeted and cost effective new way.

Local advertising agency, Advanced Marketing Strategies, is heading the digital marketing efforts for this LPGA tournament.

Event Marketing is how we got our start. It’s been our bread and butter for over 10 years and now we want to share our knowledge with the world! Today is the starting point for this piece, but it is intended to be exhaustive. So, if there are questions you have about event marketing with […]

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If you build it, they will come. That's the theory behind Constant Contact's professional and engaging EventSpot service. Help your small business have a phenomenal turnout with beautiful event marketing (and no annoying banner ads). In this workshop followed by a Getting Started demonstration, you will learn event marketing best practices to
Build an email event invitation, event homepage, and online registration form with your…

Maximize your event marketing strategies with unique industry insights and worksheets, including 7 secrets to events that outperform expectations.

The most widely used event marketing channel at the pre-event stage is email, according to a study by Certain and Heinz Marketing.

There is a lot that goes into successful event marketing and a journalist event is just the beginning. Here are three things to consider for your next event.

Event marketing typically uses all different types of channels, including email, video, google ads, ...

In this era of personalized, one-to-one engagement, brands are increasingly turning to experiential and event marketing to create rich, emotional connections with consumers.

If you're going to spend money participating in conferences, you need to treat them as campaigns. Here's how to attract qualified leads before the event.

According to a recent report, people going through a specific life event are more likely to have similar interests than those in the same demographic groups.

Get a free download of Cvent's Event Marketing 2.0 eBook. Stay ahead of the curve with the latest event marketing technologies.

From registration to engagement and analysis, there are many moving parts to an event marketing strategy. Here are 4 essential tips for assessing it all.