Anyone in the real estate profession in the earlier years of this century knew the importance of advertising constantly. That is, constantly in local newspapers and other print materials. Each week loan officers and real estate agents would struggle to string together the most compelling text in order to bring life to their advertisements and …
What should you avoid when advertising real estate online? There are a lot of online listings competing for buyers' attention. Make sure your list ...
Improve your real estate advertising performance and generate more qualified leads by following these tips on writing great ad copy.
Update your retail space to create a fresh, unique commercial property.
10 ways Google Adwords can enhance your real estate advertising and organic marketing strategies, and best practices for setting up ad campaigns.
Advertising your properties is likely at the forefront of your mind when coming up with an overall marketing strategy for yourself. Advertising is a strong tool to use for getting interested client…
There are several common mistakes property managers make that keep them from realizing maximum profits. Learn how to avoid these 6 everyday pitfalls.
One of the most powerful modern sales techniques involves translating the features of something into the benefits that users will experience because of those features. If you've ever taken a single sales or marketing class in your life, you probably learned about this. But if you haven't, I'll explain.
Horizontal mixed-use is another example how multifamily is adapting to a changing landscape. Read on to learn more!
Practically everyone uses social media — can you afford to ignore it in your real estate marketing?