The people we're trying to reach are simply a concept in our head. We do this in order to make them easier to understand, so we can market to them.
There isn’t a business in the world that isn’t concerned about finding ways to reduce costs. It might as well be the first lesson every professional learns on the job – keep costs l…
Consistency Nurtures You to be a Niche Leader I know that many bloggers want to top their niche and get accolades and recognition for what they do in their respective industries. Trust me, every blog…
Many business owners have encountered this scenario: you look up your Google My Business listing because you’re ready to start putting it to work, and then you realize, “Uh-oh… I have no idea how to access my listing!” These unfortunate and frustrating situations can come about in two ways: Someo...
Top tips for beginner bloggers to learn what to keep in mind when they start blogging, from writing and design to marketing and monetization.
If you’re a writer, artist, or content creator of any kind, take a moment to consider the fact that there……
To win, you have to be a bit different. Olympians don’t get the gold by doing the same thing every…
If you’re reading this, chances are that you already have a blog and you want to get it out there. That’s understandable, but before I talk about promoting, I want to stress the key ingredient to…
Social media tips: how to strengthen the impact of the content you create and generate the buzz you’re looking for.