RX Optical posted When Vision Care Disrupted Hollywood RX Optical Grand Haven, MI:

When Vision Care Disrupted Hollywood

Hollywood needed something exciting in the 1950s to compete with the newfangled home entertainment gadgets, from television to hi-fi record players, keeping people out of movie theaters. In an unprecedented move, studios turned to a vision care company for help—specifically to American Optical (now part of Carl Zeiss Vision). The result of this unusual partnership would change the course of cinema history.

When Vision Care Disrupted Hollywood
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