L c Williams Associates
Loop - Chicago:
4 tips for writing better captions on Instagram
Although brands, content and audiences vary, these tactics can help social media managers make the most of the text they post on the hugely popular visual platform.
10 Tips for Writing Better Online Marketing Content
When a customer starts the conversation, it takes more to keep it going than a standard sales push.
The Content Marketing Kitchen: 4 Tips for Writing Delicious Copy
Need help with your content marketing? Learn how to write copy that will delight your reader’s senses with these four tips.
17 Tips for Increasing the Selling Power of Your Ad Copy
Put these tips to work for you when you're writing ad copy and you'll see your writing improve.
7 tips for writing the perfect email
A Silicon Valley startup adviser explains how to be a more effective communicator.
6 Writing Tips to Make Your Ad Agency’s Blog Effective for New Business
My experience working with ad agencies, many who are accustom to writing for print have a difficult time writing for Web. In order to write effectively online you must understand how people read on…
Three Techniques to Writing Irresistible Online Headlines
Headlines offer a brief glimpse into your article and entice people to click. These tips can create a change in driving traffic, search results, and leads.
TIPS: Social Media, Email Marketing & Small Business
Tips and tricks for taking your small business's social media and email marketing strategy to the next level!
Tipping the balance (what is Fairtrade?)
Tipping the balance is a short animation explaining how Fairtrade works and helping to dispel some common misconceptions. Fronted by Bernadette and Carlos, t...
Seal the Deal: 10 Tips for Writing the Ultimate Landing Page
This is another addition to our ongoing series of tutorials and case studies on landing pages that work. I have a client with a deep-pocket online media budget. Google Adwords PPC, banner ads on major news sites. We’re talking some sizable money to generate traffic and turn that traffic into customers. I bet you’re thinking Read More...
Customer Survey Writing Tips
Making a survey is much more than just coming up with a list of questions. So, how do you get everything you need out of a customer survey?
8 Tips for Writing SEO Friendly Content
Before we delve into the tips, let us begin with what it means to have SEO friendly content. Simply put, it is producing content that is written with attention given to how search engines might vie...
5 Smart Tips for Writing B2B Website Copy
Fifteen seconds. That’s it. That’s how long you have to capture a reader’s attention on your website and entice them to keep reading. No matter how amazing your ideas are or how unique your brand is, if you can’t capture your audience’s attention, your message will go unheard.<br>A clean layout and eye-catching images can help draw in your audience, but
4 Tips To Writing Better Calls-To-Action
Introduction Any sell sheet without an effective call-to-action (CTAs) is missing a huge opportunity. These simple yet targeted phrases or links are directly responsible for encouraging your audience…
10 Writing Tips for Your Direct Marketing Campaign
Make it easy for people to respond. Once you’ve told your audience what you want them to do, make it really easy for them to do it. Embed links to your website, include pictures that take you straight to the product or link to a landing page with more information on the offer.
Success Through Writing: How Writing Shapes Results, Influence & Reputation
Success Through Writing: How Writing Shapes Results, Influence and Reputation<br>Speaker: Sangita Kasturi, LFGSM Faculty Member<br>Strong writing skills have always been a critical skill for success business. Now that business relationships are more reliant than ever on electronic connection, the ability to write well is taking on an even more visible and critical role in your professional effectiveness and reputation. Learn tips to help you…
3 Tips to Writing Tweets That Fit Your Inbound Marketing Strategy
Want to be more "Inboundy" with you social media promotion?
5 Tips for Writing Inbound Marketing Content More Efficiently
We’ve all been there before. An empty Word or Google document that dominates your computer screen. A keyboard that beckons activity. Outstanding inbound marketing content just waiting to be written…
9 Tips for Writing E-commerce Product Descriptions that Sell
One of the most common mistakes that is made when it comes to writing product descriptions is that copywriters simply describe the products instead of selling the items with the description to their target audience. But, how exactly can you sell your product in a product description? Follow these 9 tips [...]
