Think Tank Public Relations & Marketing
Edwardsville, IL:
The 1 Thing Your E-Commerce Brand Can Do for Customers That Amazon Never Will
Rather than fear Amazon, e-commerce companies can truly set themselves apart, build brand love and increase sales by making the un-boxing experience just as memorable as your product itself. Here is how to make that happen.
How the 'average user' has ruined e-commerce experiences
Contributor Liad Agmon explains why the 'average user' is an outdated concept; instead, retailers need to identify the most valuable consumers and create one-to-one experiences for them.
6 Things Successful CEOs Do to Create Powerful Personal Brands
Smart branding can give you an edge, as well as with an image, personality, and voice that both your customers and competitors will recognize. Here's how the pros do it.
3 essential online monitoring tactics for informed brand building
Sending out a press release or posting an article and then letting it drift just doesn’t work anymore. Tracking and tweaking in real time are crucial to your campaign’s success.
8 ways blogging can build your startup's brand
Writing down and sharing your thoughts with the online community can do wonders for your new business' PR and marketing efforts. Here are a few benefits.
Why the Wall Is Crumbling Between Sales, Marketing
E-commerce growth and retailers morphing into media-savvy "branded ecosystems" force marketers to reshape their organizations.
7 Social Media Power Techniques that Build Your Brand and Business
To be successful today, you need the attitude that social media is not something you do. It's a lifestyle.
The 5 Keys to Building a Social-Media Strategy for Your Personal Brand
Social-media marketing for a business is one thing. Now imagine achieving social success when the brand you're trying to promote is you.
A Chatbot Maker's Expert Tips to Create a Bot for Your Brand
Chatbots, already capable of customer service work, can be integrated with ecommerce platforms to monetize your social media accounts and instant messaging profiles.
Tips for dealing with negative customer feedback
Customer feedback comes in many forms and can eve be hostile. Often, customers reach because they need assistance in better understanding the product or too. Remember these tips when tackling the duty of dealing with customers in flux.
How Analytics and AI Are Driving the Subscription E-Commerce Phenomenon
Subscription e-commerce uses AI to offer personalized, low cost, convenient products. It’s working.
The Ultimate Guide to SEO for E-commerce Websites
There’s no question that ranking higher than your competitors on Google is a must. But, what if you don’t know the SEO tips and tricks that will get your e-commerce site to the top?
8 Tips for E-Commerce Holiday Marketing Success
All kinds of holiday cheer with these holiday marketing tips for your e-commerce site. Site speed to shopping guides, I've got all the festivities you want.
5 Tips for Dominating Your E-Commerce Keyword Research
Building out an e-commerce account is daunting--it's easy to run out of keyword ideas! Luckily, these five tips will ease the pain and help you find brand new, unique e-commerce keywords.
The Rise Of Social Commerce: How Tweets, Pins And Likes Can Turn Into Sales
There are other successful social commerce models besides Pinterest. ;
9 Examples Of Link-Worthy Resources For E-Commerce Sites
Wondering how to get links to your internal e-commerce pages? Columnist Julie Joyce showcases some companies that are using creative tactics and content to attract links.
How E-commerce businesses can gain a sustainable profile
Discover how you can gain a more sustainable e-commerce profile, through your product packaging!
E-commerce SEO (Advanced Guide + Step-By-Step Case Study)
The most thorough guide to ecommerce SEO on the web. Learn how to get more targeted traffic (and sales) from search engines.
Which Channels Do Customers Trust Most for Branded Content?
See who customers trust most when it comes to branded content and how to make your content campaigns get more exposure with these simple steps.
For Brands That Join the Conversation, Pros Outweigh Cons
Understanding how and when people want companies to show up.
Infographic: 6 Examples of Shockingly Great Customer Service
For most consumers, the customer service experience they receive often informs their opinion of a company and its products. That’s why it’s vitally important to ensure you create a customer-first m…
