What are you doing to arm your stakeholders with the tools to promote your event?
Learn 12 things to avoid when planning trade show and event promotions. Make sure you tie your promotions to your brand or message and avoid low quality.
Attracting different types of attendees can play a large role in the continued success of your events. Learn how to attract and engage millennial attendees.
How do you create the WOW factor in event customer service? Ensure you keep your guests happy, loyal and most importantly coming back to your events!
Maximizing the ROI of your trade show requires doing things correctly. Use these 6 tips to ensure your booth delivers a positive return.
Attending industry events is a great way to build your professional network. Here are a few good strategies to make the most of your time.
You may be a virtual meeting beginner, but don’t underestimate the value of your experience and processes developed for in-person events.
58 fantastic and free event promotion ideas to help make your events a sell out success every time.
All too often, marketers under-plan their marketing content for events. They promote what’s coming beforehand, but then they forget to continue the process during, and after the event. Or some comb…
This article originally appeared on the Sonicbids Blog. I don’t wholly support the idea of “working smart, not hard.” Shouldn’t you do both? Still, there are ways to maximize the efficiency of your efforts. When you’re promoting a show, the key is almost always timing. Check out the five points below to learn why. 1. …
Getting creative with the marketing budget dollars means more than just bigger, flashier ads. Smart business leaders know that thinking outside of the box, especially when it comes to marketing, can…
The following tips are time-honored and marketing-tested. Don’t plan your next webcast promotion strategy without them. 1. Time Your Event Effectually In choosing the day and hour of your webcast, timing is the proverbial everything. Consider when your target audience is most likely to engage with you. Are your prospects busy professionals who have to …
Leading brands are investing considerably in their live events strategy, and you should be too if you want to set yourself up for long-term success.
Have you wondered just how much technology has helped the events industry? It can be hard to remember just how frustrating some situations were!
With college events, it can actually be detrimental to stick to a schedule, have 24/7 updates and use social media to gauge the interest of events.
Sometimes even experienced marketers get event promotion wrong. Check out these embarrassing fails to avoid the same fate.
Steer clear of conventional methods of collecting post-event feedback and consider these tips to add a more creative flair and increase their effectiveness.
Good event technology helps make events smoother, more efficient and more useful. Events and technology these days already go hand in hand.
Tips, advice and support to help event profs reduce the stress and create fantastic corporate events. Including choosing the right event management partner.
Marketers are searching for new ways to capitalize on one of their biggest and most important investments—their events.