SCRANTON AND GILLETTE
Arlington Heights, IL:
Sanders tests his brand in Florida
Sen. Bernie Sanders (I-Vt.) is giving an assist to Tallahassee Mayor Andrew Gillum in his uphill battle to win Florida’s Democratic gubernatorial primary.
Is your brand healthy? Four steps to give it a check-up
It is important to periodically check that your communications and marketing are still effectively telling the story of your organization to donors, volunteers,
How to Make Giving Back Part of Your Brand's DNA
Don't go seeking charities just because they're popular or trendy.
Building Your Volunteer Brand
A thoughtful approach to giving back will deliver the most impact.
3 Things Nonprofit Branding is NOT
#1 Just a Pretty Face Branding is not just great images or a stunning logo. Great design without a great story is a pricey meal with no flavor. Nice deign definitely helps catch people’s eye, but t…
6 Steps to a Better Nonprofit Brand
Identify your core audience, establish an emotional connection, create a tagline and talking points, and be consistent on every communication channel.
Breaking Through Branding B.S.: The Benefits of Nonprofit Brand Strategy
McGuire, director of strategy at Constructive, champions the idea that a well-articulated brand strategy can be transformative for organizations working to create social change....
Nine Aspects To Consider When Branding A Nonprofit
When branding a nonprofit, you need to think about how your donors and volunteers will relate to the concept you have created.
Which brands inspire consumers the most with their missions
An annual survey asks people about how inspired they are by the missions of big companies (Amazon, Facebook), nonprofits (the Red Cross, Doctors Without Borders), and even social movements like the Women’s March. What can we learn from their answers?
Are You Using Brand Advocacy in Reaching Contractors ?
Let’s face it, in an ideal world we’d all want our customers to love us! We all know that’s not going to happen, but I’ll bet you might have more advocates for your brand than you think. Why are brand advocates important? Studies show that people rely on peer recommendations and reviews before purchasing goods. Contractors are no different, especially if you’re introducing a new product or application they haven’t used or seen before. They certainly don’t want to be the first to…
5 (More) Brands Doing Good You Can Find at EMS
Make your purchase go a little further by supporting one of these brands doing something extra to make the world a little better.
Brand Story: This Is Who We Are
This is "Brand Story: This Is Who We Are" by Barefoot Church on Vimeo, the home for high quality videos and the people who love them.
Brand-New Gospel Tracts That Make Evangelism Easy!
Two new fun tracts that will make people come back and ask for more.
