Assoc of Corporate Travel Executives
Old Town - ALEXANDRIA:
Intellicon Series: Traveler Centricity
Meet the Modern Business Traveler
Recruit, Maintain, Motivate! Addressing the Wants and Needs Your Business Travelers
How to Effectively Stay Connected in a Hyperconnected World
Personalization in Corporate Travel: Lessons Learned from the Consumer World
The Evolution of Lodging and its Impact on Corporate Travel
As Traveler Needs Evolve, So Must Your Payment Strategy
Experience Marketing: How to Build a Customer-Centric Marketing Machine
Marketing Strategy - To create more connected brand experiences for our customers, we need to go from inside-out digital marketing to outside-in, cross-channel experience marketingwhich focuses on the customer's needs and intent.
Market Guide for Product-Centric Cloud ERP Solutions
As large companies take a cautious approach to cloud ERP, smaller companies can gain an edge. Learn more about your opportunity in this Gartner Market Guide.
How to Take an Audience-Centric Approach to Content Marketing
An analysis of Fitbit's following reveals a vastly diverse audience and offers clues to the success of its audience-centric approach.
What the InsurTech Revolution is Teaching us About Customer Centricity
InsurTech startups are becoming the stars of the FinTech revolution. With a focus on customer centricity, they could go on to change our society, for good
Four Tips for Adopting a Customer-Centric Mindset
Marketing Strategy - Especially if you're taking an integrated marketing approach, your customers need to be driving the decisions your company makes. If not, your brand could risk becoming irrelevant orworseoffensive to your ...
8 Keys to Building an Engaging, Employee-Centric Culture
Leveraging an impactful company culture to help drive a profitable financial model is the heartbeat of any successful business. Here are keys for creating a meaningful culture.
6 Tips for Becoming a Customer-Centric Organization
Learn how to become a customer-centric organization with these helpful tips.
Why 'customer centricity' is a cursed message
I'm getting pretty sick of 'customer centric' – the latest buzzword to pollute and distract good marketers.
Why agent-centric is the wrong way
Integrity first, client first — do that, and the agent piece of the puzzle falls into place naturally
How to Become a Customer-Centric CIO
By interacting directly with customers, CIOs can gain a greater appreciation for how they use your company’s products or services, how your company supports their business goals, and how easy it is or isn’t to do business with your company. Read more from Workday’s CIO Diana McKenzie.
How to Succeed With a Customer-centric Marketing Strategy
You know that your customer is fundamental to your strategic success. At the heart everything you do and everything your organization does, should be an all-encompassing consideration of your customer.
What is Customer Centric Selling? (And How to Use It)
Nobody likes being sold to. The sooner you accept that the sooner you’ll learn what you need to know to…
How IBM, Intuit, and Rich Products Became More Customer-Centric
How to Stand Out in Your Industry by Being Customer-Centric
What B2B customer centricity looks like in action
How do you achieve true B2B customer centricity? Aamir Paul, Country President, U.S., explores a strategy that goes deeper than slick apps and friendly service.
How To Build A Customer-Centric Culture Through Employee Appreciation (10 Tips)
It’s no secret that happy employees yield better business results. There’s a lot of research indicating customer satisfaction and loyalty rises when employees enjoy their jobs and workplace. They go hand-in-hand. As leadership expert Simon Sinek says, “Customers will never love a company until the employees love it first. I agree, and also know that creating a great company culture […]
3 Ways to Build a Customer-Centric Company Culture
Traditional training will only get you so far when you want to build a culture of customer service.
Customer Centricity: What It Is, Why It Matters and How to Improve Yours
Haven't thought about it before? Now's the time to learn all you can.
What Does It Mean to Have a Knowledge-Centric Digital Workplace?
A digital workplace that strategically centers knowledge is critical to elevating an organization's learning and innovation culture.
How Brands Can Achieve a Customer-Centric Digital Transformation
Learn how brands can adapt to the digital age while still keeping their customers top of mind.
