The meaning of PR is ever-evolving in social media and digital marketing. Once you have settled on the meaning of PR, it must become integrated into your b
9 ways to bolster public relations and media outreach
Public relations pros share their top online (and offline) strategies for businesses regarding how best to reach their target audience(s).
6 Things Public Relations Pros Can Learn From Drake
If you work in public relations, you probably find professional inspiration in a lot of places. For example, you may feel inspired when you see someone who is undoubtedly considered a leader in your…
How to Make Public Relations Drive SEO
Public Relations - PR and SEO aren't standalone marketing disciplines; for best results, they must work together. Here's how.
New York’s Top 50 Public Relations Agencies
The Observer’s 2014 rankings of the top 50 PR agencies in New York City.
10 things to love about public relations
The author outlines her love affair with the profession. Do you share her passion?
6 facts and myths about public relations
A few pieces of media relations advice get passed around ad nauseam . Some are true. Many are not.
5 Ancient Public Relations Secrets
The practice of public relations is not what it used to be, but history can teach us some important lessons.
Why Are There So Many Women in Public Relations?
The field is nearly two-thirds female. Is it because of a lack of better options—or is it, in fact, the best possible option?
How Public Relations Can Help Your Small Business Grow
PR: An Essential Cornerstone to Every Business Plan When small business owners create a business plan they often...
Why Content Marketing is Imperative for the Future of Public Relations
Whether you're considering media relations, brand journalism or managing corporate communications, content has always played an essential part of effective
What Disney movies say about public relations
Aladdin, Ariel, Tiana and more gave this young PR professional an early education about public relations.
Public Relations: Four 'Wow' Ways to Use It for Sales
Public Relations - A perceived lack of credibility is one of the silent killers of great sales opportunities, since big potential clients are famously risk-averse. If you don't have great coverageand therefore credibilitythose ...
How to Amplify Public Relations With Virtual Reality
How valuable would it be to have undivided attention from your target audience? Learn how to amplify Public Relations with Virtual Reality.
10 Must-Read Public Relations And Marketing Books
How the Information Age Killed Public Relations... and What You Can Do About It
Public Relations - The original flavor of PR is dying, and we're in the process of watching a whole new era of marketing rise from the ashes.
Public Relations Tips and Tricks for Your Business
Creating an efficient PR and marketing plan is a cornerstone to building up your organization's success. Marketing and PR, unfortunately, sometimes can be costly, particularly if you're running a lean operation and just starting out.
6 Public Relations Tips to Create Value the Gary Vaynerchuk Way
Public relations gets a wake up call from Gary Vaynerchuk as he share 6 tips on how to find value using practical business advice, the Social PR way.
Public Relations: How Mark Hurd's Online Reputation Changed
Mark Hurd, the co-CEO at Oracle, had a problem: His Google results depicted a bad image. So he hired a public relations professional to help him repair it.
6 Ways Content Marketing Has Changed Public Relations
Back in 2007, when Twitter was taking off, the PR industry faced a pivot point. It was no longer effective to cold email as many journalists as possible.