Chatbots, personalization, international sales and better protection against fraud are all helping you to sell more. Give thanks.
As marketers' understanding of online social networking evolves, their use of various platforms has become more sophisticated. Many brands and public figures, after ascertaining...
The experiential marketing industry is constantly changing, and everything from consumer engagement techniques to technology is reshaping brand activations.
Content marketing is an essential component in buyer engagement, social media, lead generation and...
Which content marketing trends should you be following? Find out below! Is content marketing part of your business strategy? It should be! Consumers are actively seeking out information to learn abou…
What are the hot trends in marketing automation you need to know? MarketingProfs provides four types of content marketing to integrate into your strategy.
These are some of the hot content marketing trends that, if you aren't already been following, you should get into now to stay ahead of the curve.
Ecommerce, customer relationship and marketing experts reveal the fastest ways to turn off shoppers and offer advice for what you can do to ensure customers don’t leave your site and make their purchases elsewhere.
Create urgency to earn more e-commerce sales. Use the right words, visuals, and limited offers to increase conversions.
Should you decide to sell your business, a content archive will be a definite enticement to potential buyers.
So, you're starting an ecommerce business. Congratulations! Now, the hard part begins.
Ecommerce content marketing will help you drive more traffic to your online store, build authority for your brand, and get more customers in the process.
We combed through stats from our database of over 100,000 stores to find the most interesting, useful eCommerce traffic stats we bet you never knew before.
Many ecommerce merchants focus on acquiring new visitors to increase revenue. While that strategy can be helpful, it’s often cheaper to focus on growing revenue from existing shoppers, by improving ...
Several years ago, many eCommerce companies believed social media would help them significantly increase sales and improve their brand exposure. Unfortunately, many brands have struggled to develop an effective social media strategy. According to a report from Monetate, social media channels only drive 1.55% of all traffic to e-commerce sites. However, some brands thrive on social traffic. Diamond Candles, an e-commerce site that sells rings beneath…
Never underestimate the persuasive power of words when it comes to marketing and sales. As a business owner, marketer, or operator of an eCommerce site, it's essential for you to be familiar with the different words and phrases that can boost the effectiveness of your write-ups on your site. Whether these are blog posts, product descriptions, or simple ads, crafting the words right for your target market will surely make them more worthwhile.
Video is an integral part of an effective ecommerce marketing strategy. Not only does it lead to higher average order value (AOV) and increased conversions, but a recent study conducted by Animoto re…
Successful ecommerce outcomes are shaped by understanding what consumers want and how they want it.T...
The first wave of headless CMS emerged as a way to deliver content to the many, rapidly emerging touchpoints, and now the approach is surging in ecommerce.
This is your guide to getting and staying visible.
Marketing Blog for Small Businesses Selling Online with weekly advice and tips from marketing consultant, Gail Oliver.