By Paxton Mittleman, former intern at AB&C This February, I represented PRSSA-UD at one of the Public Relations Student Society of America’s Delaware Chapter (PRSA-DE) networking events. As I sipped coffee and ate some of the provided refreshments, I listened to Dave Brond...
What is mobile advertising fraud and how is it impacting the industry?
Understand the types of mobile advertising fraud that is happening and how it will impact our industry.
9 Essential Marketing Tips from the Father of Advertising
Ogilvy on Advertising was one of the first books I had on my reading list back when I created my system for reading more. My only regret after finally reading it is having delayed for a year and a ha…
Freeman's Car Stereo Gift Card
How buying a used car almost got me killed by an off-duty cop
Former Observer writer Tonya Jameson was putting a license plate on a car she bought near Knoxville. Then, a gun was pointed at her head.
How advertising hijacked feminism. Big time
Adland has fallen in love with feminism. Hard. 'Femvertising' is now big business - but is that something to 'celebrate'? Claire Cohen reports
Michigan basketball coach resigns because 'parents have taken the fun out of it'
A Michigan high school basketball coach has resigned after leading his team to the regional championship game. While Clayton Castor wrote that there were a number of reasons for his departure at Gl…
U.S. Propane Shortage Provides Lessons For Debate Over Oil and Gas Exports
Supply troubles foreshadow the kinds of ramifications Americans could face if natural gas exports get accelerated or the oil export ban is lifted.
What I want from a restaurant website
A list of things I'd like restaurant websites to provide.
The SportsZone 2/16/17
The SportsZone 2/16/17 - Zach Osterman of the Indianapolis Star joined Bob Kemp to break down Indiana basketball.