Looking To Align Your Brand With Something Relevant? If So, Its Time To Start Creating Memes! Here's How to Use Memes for Your Marketing Campaigns...
How to Calculate the ROI of Influencer Marketing Campaigns
Learn how to measure the results of your influencer marketing campaigns and find out if you're meeting your goals.
How to Manage a Successful Marketing Campaign That Meets Your Objectives
Developing marketing campaigns is no easy feat. Oversee campaigns that meet marketing objectives with these 5 crucial tips for effective management.
What 300+ Content Marketing Campaigns Can Teach You About Earning Links
What kind of content is going to earn you the most — and highest quality — links? In a comprehensive look at a whopping 300+ content marketing campaigns spanning from 2013 to the present, Kelsey Libert shares the key ingredients to creating truly stellar content.
How to Calculate ROI for Your Content Marketing Campaign
What if you end up spending more money on it than it's worth?
10 Ingredients for a Successful Email Marketing Campaign (Infographic)
A simple,10-step recipe for a winning email marketing push. Bon appetit.
What Does a Successful Digital Marketing Campaign Look Like?
Digital marketing is a cornerstone of any marketing strategy and with the plethora of devices taking over from TV and print media, there’s now an even bigger need to come up with a successful digit…
Should You Invest in a Direct-Mail Postcard Marketing Campaign?
Despite the fact that we’re living in a digital age, direct-mail postcard marketing continues to be a highly-effective marketing tool. This is evidenced by the number of postcards that make their w…
5 Ways to Get More From Any Content Marketing Campaign
Those looking to boost customer interest, website traffic and social media sharing can try these tips to remix their content into several impressive results.
25 Questions To Ask When Executing B2B Content Marketing Campaigns
With the new year upon us, search engine marketers are focused on putting the foundation together for campaign execution throughout 2013. Central among the
How Photos Can Make or Break Your Marketing Campaign
Don't rely on boring stock photos, it's more important than ever to add quality visual content to your marketing mix.
Direct Mail: How to Succeed in a Digital Era [Infographic]
Direct marketing not only has a place in modern marketing campaigns but also pairs well with other channels. See how direct marketing can help create a multichannel experience for buyers.
6 Successful Foursquare Marketing Campaigns to Learn From
There are now 500,000 businesses on Foursquare -- here's a look at how 6 of them are seeing success on the location-based platform.
SEO Tips and Tactics for Content Marketing
Learn about three basic SEO tips and tactics that marketers can implement to create a successful content marketing campaigns and higher ROI.
How to Measure ROI From a Printed Marketing Campaign
The digital age makes it increasingly easy for us to track and record the success of our online marketing campaigns. Google Analytics, social media insights and many more online tracking tools encour…
7 Tips for Running a Successful Social Media Marketing Campaign
Learn actionable tips for planning and executing a successful social media marketing campaign or contest to grow awareness and engagement, and inspire action.
What Is Co-Marketing? A Guide to Co-Branding Marketing Campaigns
Learn tips and tricks for creating a successful co-marketing campaign and relationship, from start to finish.
Why Did Your Last Social Media Marketing Campaign Fail?
There is a fundamental problem with the way we approach social media marketing campaigns. In this article learn how you can increase your chance of success.
A Step-By-Step Guide to Setting Up a Mobile Marketing Campaign
For every online marketing campaign, there is a set of mobile marketing campaign elements that will need to be addressed. It’s always great to try out new campaigns, but having a framework in place will make sure you have a gameplan so you know how to improve your success for the future. Learn how to set up and execute your own mobile marketing campaign.
How to Create a Successful Visual Social Media Marketing Campaign: Case Study
The band Smashing Pumpkins decided to engage their fans through a visual social media marketing campaign.The social networks included in the marketing campaign included Facebook, Twitter, Storify and Pinterest. The campaign was designed to draw in fans by asking various questions about the songs the band has released. The fans were asked to design visual representations or texts interpreting various titles.