11 Cart and Checkout Page Elements to Boost Your Shop’s Conversions

By Lauren Shufran Congratulations! Your prospect has added your product to their shopping cart—probably thanks to that stellar product page you offered them. But your website’s work is hardly finished. Indeed, there are many miles to travel between the “Add to Cart” and “Purchase” CTAs; and the smallest of missteps can still send your visitor right off your …

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