Latest content in Port Jervis, NY

By now, you may know that pop-up shops are a great way to try selling offline and connect with customers one-on-one. There are many reasons to consider trying a pop-up shop and plenty of pop-up shop ideas to inspire you as you start planning your own. But what’s next in your pop-up journey? Here, we’ll look at some of the practicalities around doing a pop-up shop and outline some next steps to help you turn your physical retail dream into a reality. Namely…

When it comes to adding new products to your store, it’s easy to think that you’ll need to make an upfront investment in new inventory to do it.But before you make a big investment in more inventory, it’s important to get data and feedback about which products your audience really wants to buy. You can do that without a major new product order, and there are even ways to do it without holding any inventory at all. That’s what we’re tackling today in…

There's plenty of advice out there about how to increase your average order value, but what if you want to increase it specifically to cover the cost of shipping?In that case, you'll have to be a bit more strategic about how you go about bumping up your order value, and the tactics you use. Here are four that could fit, while still leaving you enough margin to turn a profit.

Facebook can be a valuable tool for retailers when used appropriately. But it can be intimidating, especially when it comes to figuring out what to post
And as it’s becoming more difficult to reach users organically, it can be frustrating to put so much energy into something that doesn’t generate results.
We asked Andrea Vahl, coauthor of the free ebook How to Grow Your Local Business with Social Media, to help us curate some high-impact ways you can use Facebook for your retail…